Hour One Review 2025: Features, Performance & Alternatives
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8/10 Hour One: Text to Video with Human Avatars
Summary: Hour One targets the business market with a solid platform that offers unique features you won´t find elsewhere and many additional options. In this review, I check every Hour One feature to see if it can be your next AI video tool. Pricing: From $30/month. Free trial with no credit card. |
Have you ever spent hours filming, editing, and re-shooting videos only to end up with mediocre results and a drained budget? Creating professional video content traditionally demands significant time, expensive equipment, and often specialized skills many businesses don't have.
Enter Hour One, an innovative AI-powered platform that transforms simple text into professional videos featuring human-like avatars without cameras, actors, or complicated editing software.
In this comprehensive review, I'll take you behind the scenes of Hour One's capabilities, limitations, and real-world performance. I aim to provide you with the honest insights you need to determine if this AI video solution can improve your content creation process with better results and costs.
Hour One is an Israel-based startup founded in 2019 by Oren Aharon. Its primary focus is to generate professional-looking videos at scale with meager costs. In 2022, they raised $20 Million in Series A funding to enhance and develop the platform.
To make a video with this platform, you must enter a text prompt, choose a pre-made template and an avatar, and customize some basic configurations. It then handles the video creation process automatically.
Check how it works in this video
Who is Hour One for?
Anyone creating videos regularly can benefit from this platform, with specific advantages for
- Content creators: Hour One enables quick and affordable video creation, saving time and money.
- Course creators: Engage students and viewers with tutorials and e-learning content can be created and modified quickly.
- Corporate communications management: Companies can manage internal communications and onboarding seamlessly.
- YouTube creators: Using Hour One, there is no need to show your face on camera. All you need is to find the right avatar that fits your audience.
- Social media users: Create compelling short videos in just minutes to enhance your social media presence.
Hour One main features
Avatars and Voices
- 130+ Avatars: Huge range of diverse avatars to create your video.
- Custom web avatars and studio avatars: You can make an avatar of yourself using your webcam, but if you need professional quality, you can go for a studio avatar.
- 100+ languages and 200+ voices: An essential tool for working with global audiences.
- Voice cloning and voice uploads: You can make a copy of your own voice or even upload a voice.
- Translation: No more localization costs; translate your video with a single click.
- Up to 15 scenes per video:
Video Editor and Media
- 100+ templates: Choose from tenths of pre-made templates, but you can start from scratch with your design too.
- 3D templates: Amazing 3D templates for video creation (a unique feature of Hour One, available on higher plans)
- Document and URL to video: Automatically convert an article into a video, turn a static PDF into an engaging video.
- Media assets: You can use included Unsplash free-royalty media or upload your own.
- Screen recorder: Record and add your own screen to your video, which is a helpful resource for video tutorials.
- Branding kit: You can personalize your videos with colors and logos.
- Mobile app: iOS app to create your videos on the go.
AI Tools
- Video Wizard: Create a template with this Chat-GPT integration.
- Script Wizard: An AI-powered script assistant that helps in those “blank canvas” days.
- AI-meeting summary: Auto-summarize online meetings using your avatars.
Collaboration and publishing
- Up to 8K resolution (depending on plan)
- Publishing: Share the video link, download it in MP4 format, or embed the video on your website.
- Team and collaboration features: Manage your team editors, viewers, projects, and permissions.
Security and Privacy
- Enterprise-grade security: SOC 2 Type II, SSO, ISO27001, and secure cloud infrastructure.
- Privacy: GDPR Compliance.
Integrations and Pricing
- Integrations: Zapier, Chat-GPT, Slack, Gmail integration, and proprietary API.
- Free 3-minute Plan to test the platform. Paid plans start at $ 30 per month. Pay-per-second charging (unique to hour One)
How to make a video with Hour One
First, you must register for an account. Hour One gently offered me a Business account to write this review, but you can begin signing up for a free plan to test the platform.
When I open the dashboard, a draft video is already present. Clicking on it is a good starting point to learn the ropes.
This draft video has two scenes and some basic text, but playing around with it will give you an overall idea of how Hour One works and the possibilities available through this software.
The main dashboard has a quick access section, "Create video from anything."
Here, I can start with a template, a presentation PPT or PPTX files), a document (form docx or PDF files), a URL, create a video using the wizard (an AI assistant with ChatGPT integration), a sales meet summary, or create an avatar.
I will begin with a template. There are more than 100 to choose from. These include Learning and development, product marketing, sales, e-commerce, product experience, human resources, office, social marketing, creators, news, and general.
Hour One also offers unique 3D templates that are not found in any similar application and add extra value to the platform.
Check them out:
I chose the "Your first marketing video" template. Notice that it shows a preview that includes voice and avatar lip-syncing, but you can modify it later.
There are over 100 diverse avatars available for creating your video, and some of them look really impressive. You can either use the one that comes with the template or choose another one.
Now, the system opens a dashboard where the video creation process runs. The right sidebar shows content and layout.
The layout feature is very interesting because it gives many options for avatar position and overall design. Anyway, there is no option to drag-and-drop the avatar on the screen.
A wide range of voice options are available, including male, female, natural, young, middle-aged, and more. It is possible to add pauses to the speech, but this feature is only available in specific voices.
Music can also be selected, and genres are available on the upper side. For some reason, I couldn't preview how the music sounded.
I write a simple text in the text box and change the media. There are tons of Unplash assets, but you can also upload your own media. There is an interesting option to use a screen capture as a scene background, an useful resource for tutorials and demo videos.
The video editor is bare basic. There are no options to change fonts, sizes, or text colors. You can change text only on text-container templates. I create another scene with a modified layout and new media from Unsplash.
I added the third scene, now with a circled avatar and text. The text position cannot be changed; you must limit yourself to the template design.
I included a standard logo, but the position is fixed to the lower right corner, and there is no way to change it.
As you may guess, I am not the best at video creation, but I am only testing the platform here. I now have three scenes; let's preview the video. Like similar platforms, the preview does not take credits or minutes, and avatars are fixed with no lip-syncing.
Now that I am done with the video, it is time to render it so i click on "Create Video"
The video is 0:30 seconds long and took 8:40 minutes to render, not the best score. Rendering time depends on video size and server workload, but I hope this works better next time.
Now, I can download it in 720p or 1080p resolution. By clicking the "Share" button, I can also share it on social media or embed it in emails or websites.
Here is the final video
The overall result is very good. Avatar movement looks natural, voice is clear and understandable, although lip-syncing could be better.
How to make a video with the Video Wizard
The video wizard is a Chat-GPT integration that runs into the platform and helps to create videos.
You can make videos for sales, anything, general, e-learning, training, product, and HR. This process is set on a dedicated window; it needs a few parameters to create a video from scratch.
I select video type, duration, format, and style on the first window.
The following window asks for the course topic, audience, and learning objectives. Suppose I want to make a video about a Python learning course:
Then I click on the “Create my video” button, and 20 seconds later the system creates a three-scene draft. This is simply amazing, now I can modify the script, avatar, voices, add or delete media, or any other specific item.
I go on and render it; a 40-second video takes 6:43 minutes to render. This time should be shorter, but let´s remember a pair of years ago, this simple video would take days, not minutes.
Here is the final video. Again, it looks good, with better lip-sync than the previous one and a clear voice.
Hour One Pricing and Value for the Money
Hour One offers a range of pricing plans tailored to different user needs, from individuals and small teams to large enterprises. Below is a breakdown of the pricing plans, their features, and recommendations to help you choose the best option.
Pricing Plans Overview
- Free Trial
- Cost: $0/month
- Features:
- 3 minutes of video creation
- Access to 100+ AI avatars
- Share videos via link
- 1 editor and one viewer seat
Best For: Individuals or businesses wanting to test the platform before committing to a paid plan.
- Lite Plan
- Cost: $30/month (billed monthly)
- Features:
- 10 minutes of video creation per month
- No watermark on videos
- Access to all 2D templates
- Script and video wizard abilities
- 1 editor and three viewer seats
Best For: Professionals or small teams looking for basic video creation without watermarks.
- Business Plan (Recommended)
- Cost: $112/month (billed monthly)
- Features:
- 20, 30, or 40 minutes of video creation per month (depending on the tier)
- Everything in the Lite Plan, plus:
- 3D and premium templates
- Custom brand kit and logo
- Translation wizard
- Improved rendering quality
- Workspace collaboration abilities
- 1 editor and five viewer seats
Best For: Companies scaling their video production and requiring advanced branding and collaboration features.
- Enterprise Plan
- Cost: Custom pricing
- Features:
- Unlimited video creation minutes
- Everything in the Business Plan, plus:
- Custom "cinematic" avatars
- Full brand customization
- Priority rendering queue
- API access and SAML/SSO integration
- Dedicated customer success manager
Best For: Large enterprises with high video production needs and a focus on full customization and advanced security.
Which plan is the Best for you?
- For Beginners or Casual Users: Start with the Free Trial to explore the platform and its capabilities. If you need more minutes or watermark-free videos, upgrade to the Lite Plan.
- For Small Teams or Professionals: The Lite Plan is ideal for those who need basic video creation abilities without watermarks.
- For Growing Businesses, The Business Plan offers the best value for scaling video production. It includes advanced features like 3D templates and branding abilities.
- For Large Enterprises: The Enterprise Plan is the best choice for organizations with high video production demands, a need for complete customization, and advanced security.
Hour One Pricing Plans Comparison Table
I summarized the Pros and Cons of each pricing plan in this table. Check it out:
PLAN | PROS | CONS |
Free Trial | - No cost to get started. - Access 100+ AI avatars. | - Limited to 3 minutes of video creation. - Videos only be shared via link (no downloads). - No features like branding or premium templates. |
Lite Plan | - Affordable at $30/month. - No on videos. - Includes 2D templates and script/video wizard. | - Limited to 10 minutes of video creation per month. - No 3D or premium templates. - Minutes not roll over to the next month. |
Business Plan | -- Offers 20, 30, or 40 minutes of video creation per month. - Includes3D and premium templates. - Custom kit and logo for professional branding. - Translation and improved rendering quality. | - Higher cost starting at $112/month. - Minutes not roll over to the next month. - Limited 1 editor and 5 viewer seats. |
Enterprise Plan | - Unlimited video creation minutes. - Full customization and custom "cinematic" avatars. - Priority queue and API access. - Dedicated success manager for personalized support. | - Custom pricing requires contacting sales. - May be too expensive for smaller businesses |
Hour One Pros, what I like
- 3D templates: These are unique to Hour One and add a lot of value to the platform.
- Mobile App: Hour One is the only app in its class (along with Virbo) with a mobile app. Although it is only available for iOS users, it is a great add-on for creating videos on the go.
- Proprietary API: Hour One has a well-documented API that allows you to add virtual humans to your product or service.
Hour One Cons, what needs improvement
- Avatars: Although there are many diverse avatars to choose from, there are no workers, teachers, doctors, or professional-looking avatars. This would add more options for those seeking specific models.
- Avatar gestures: There are no avatar gestures, an exciting feature Synthesia and Colossyan offer.
- Integrations: Although Zapier allows you to connect to almost any platform into your workflow, there are few integrations. But YouTube, Vimeo, Thinkific, 360 Learning, and others would be excellent additions.
- Video Editor: The video editor lacks transitions and animations, valuable resources to craft a better video.
Hour One reviews and support
Support is managed through a chat window within the platform. Only Business Plan users can open a support ticket, and enterprise users have access to priority support.
As with similar platforms, enterprise users can access to a dedicated success manager, 24/7 on call support and expert video assistance (this as a paid add-on)
Hour One Case Studies
Hour One showcases many case studies on its website that can help you understand how this platform works and how customers managed to improve video content creation. To name a few:
- Efficiency Gains: Companies like CoreLogic and Jewell Unlimited drastically reduced video production times by up to 90%, while Berlitz produced 20,000 videos, saving a full year of employee time.
- Cost Savings: Defiance Media and ran.de achieved up to 98% and 90% cost reductions by eliminating traditional production needs.
- Enhanced Engagement: ZIM Shipping tripled training engagement rates, and Helios Technologies boosted employee engagement by 150%.
- Scalability: Medigate expanded global video production by 80%, and Buzz Franchise Brands converted 38 courses into engaging video formats.
- Agility: Alice Receptionist improved operational agility tenfold, while Shipping Connections created 63 videos in just two months.
Hour One Opinions from G2 Users
I always check users' opinions on G2, a leading review software site. I found that the Hour One score on G2 is 4.5/5 from 127 reviews, an excellent rating from the customer side.
Below is a summary of the Pros and Cons from G2´s users. "Ease of use" is the most mentioned feature, and "Limited templates" emerges as the main concern.
HourOne Pros and Cons
Pros
Cons
3 best Hour One alternatives
If you are still unsure about Hour One, I consider these are the three best alternatives today:
Synthesia
I believe that Synthesia is one of the best video creation platforms available. With 160+ realistic avatars, 65+ templates, tons of resources, and 120+ languages, this software excels at creating videos with human avatars.
Synthesia's avatars look natural and polished, the video editor is excellent, and pricing starts at $22/10 minutes.
Read my Synthesia review or go to Synthesia website.
Colossyan
Colossyan is an excellent Hour One alternative.
You won't find many templates or stock avatars. Still, Colossyan has enough unique exciting features, like avatars' emotions and aging, conversations, and outstanding ChatGPT integration.
Pricing plans start from $28/month with 10 minutes of video creation.
Read my Colossyan review or go to Colossyan website.
Vidnoz
Vidnoz has the cheapest price on the market. With 800+ avatars, 800+ templates, a good video editor, and additional free tools like video face swap, AI image to video, AI talking photo, and more, this platform has many resources for AI video creation.
You have 3 free minutes daily or go for a paid plan starting at $19.99/month/15 monthly minutes. Lip syncing and avatar quality are quite good, and pricing is unbeatable.
Read my Vidnoz review or go to Vidnoz website.
Hour One Review: My Conclusion
Hour One is a robust platform for creating AI-powered videos with human-like avatars. It offers unique features like 3D templates, a mobile app, and enterprise-grade security. However, it does have limitations, such as a basic video editor, limited avatar gestures, and a lack of professional-looking avatars for specific industries like healthcare or education.
If you need advanced video editing features, more integrations, or highly customizable avatars, alternatives like Synthesia or Colossyan might be a better fit.
That said, Hour One’s continuous updates and innovative features make it worth exploring. Whether you are a content creator or a social media manager, the platform provides a simple and efficient workflow for producing professional videos.
Is Hour One your best option? Sign up for a free account and give it a try.
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Mario here. I am the owner of Vidmetoo, a one-man band.
I founded this website to provide you with useful insights about video tools and related resources. Thanks for reading!